Having a new baby is such a happy time! But for new parents, there’s a lot to think about, like what the baby will wear. With so many brands out there, picking the right clothes can feel like a lot. Don’t worry, though – we’ve looked into and tried out the best newborn clothing brands for 2023 to help you out.
Newborn clothing should be comfortable, soft, and easy to put on and take off. It’s also important to consider the material and whether it’s safe for your baby’s delicate skin. With these factors in mind, we’ve narrowed down the top seven brands that meet these criteria and more.
When choosing newborn clothing, it’s important to consider the size and fit. Babies grow quickly, so you’ll want to choose clothing that will fit for at least a few months. Additionally, you’ll want to consider the style and design of the clothing, as well as any special features that may be important to you, such as organic materials or gender-neutral options.
After hours of research and testing, we’ve identified the top seven newborn clothing brands for 2023. These brands offer a variety of options that are not only comfortable and safe for your baby, but also stylish and practical for new parents.
The 7 Best Newborn Clothing Brands for 2023: Reviewed and Ranked
As parents ourselves, we know how important it is to find the best clothing for your newborn. With so many options available, it can be overwhelming to choose the right brands. That’s why we’ve done the research and compiled a list of the 7 best newborn clothing brands for 2023. Our team has reviewed and ranked each brand based on factors such as quality, comfort, and affordability. Whether you’re looking for cute onesies, cozy sleepwear, or stylish outfits, our list has got you covered. So without further ado, let’s dive into the top newborn clothing brands of 2023.
Onesies Brand baby-girls 4-pack Sleep ‘N Play Footies Multi Pack Newborn Bunny Pink

If you’re looking for baby sleepwear, Onesies Brand offers a wide range of baby pajamas, baby PJs, baby footies, baby sleepers, and baby fleece pajamas. The Onesies Brand baby-girls 4-pack Sleep ‘N Play Footies Multi Pack Newborn Bunny Pink is a great option for parents looking for comfortable and easy-to-change baby clothes.
Pros
- Soft cotton jersey material
- Front zipper opening makes dressing and changing easier
- Includes four sleep n’ plays
Cons
- Zipper may detach after a few uses
- Some customers reported sizing issues
- Material may not be durable enough for long-term use
We’ve used Onesies Brand baby clothes before and have always been impressed with the quality and comfort. The soft cotton jersey material of the Sleep ‘N Play Footies Multi Pack is no exception. The front zipper opening also makes dressing and changing our little one a breeze.
However, some customers have reported issues with the zipper detaching after only a few uses, which is a concern for long-term use. Additionally, some customers have reported sizing issues, so it’s important to double-check the sizing chart before purchasing. While the material is soft and comfortable, it may not be durable enough for extended use.
Overall, the Onesies Brand baby-girls 4-pack Sleep ‘N Play Footies Multi Pack Newborn Bunny Pink is a great option for parents looking for comfortable and easy-to-change baby clothes. However, it’s important to keep in mind the potential issues with the zipper and sizing.
Onesies Brand Baby Boys 3 Outfit Bundle Mix Match Newborn to 12m Pants Set 3 Onesies 3 Pants Outfit Bundle Mix N Match Newborn to 12m Black Yellow Tiger Stripe 12 Months

If you’re looking for an affordable and cute clothing bundle for your newborn, then you should consider the Onesies Brand Baby Boys 3 Outfit Bundle Mix Match.
Pros
- The bundle includes three Onesies Brand bodysuits & three pairs of pants, perfect for mixing and matching.
- The Onesies Brand bodysuits feature expandable lap shoulder necklines & high-positioned bottom snaps for easier changes.
- The pants feature gentle elastic waistbands to keep your little one’s tummy comfy all day & for easy on/off.
Cons
- The clothes are on the thinner side, so they may not last as long as thicker garments.
- Some reviewers reported sizing issues, so be sure to check the size chart before purchasing.
- The tiger stripe design may not be everyone’s cup of tea.
We found that the Onesies Brand Baby Boys 3 Outfit Bundle Mix Match provided good value for the price. The clothes are made of 100% cotton and are soft and comfortable for your baby’s delicate skin. The expandable lap shoulder necklines and high-positioned bottom snaps make changing diapers a breeze, and the gentle elastic waistbands of the pants ensure that your baby is comfortable all day long.
The bundle includes three Onesies Brand bodysuits and three pairs of pants, which can be mixed and matched to create various outfits. This makes it a practical and convenient choice for parents who want to dress their newborn in cute and stylish clothes without breaking the bank.
However, some reviewers reported sizing issues, so be sure to check the size chart before purchasing. Additionally, the clothes are on the thinner side, so they may not last as long as thicker garments. Finally, the tiger stripe design may not be everyone’s cup of tea.
Overall, we think that the Onesies Brand Baby Boys 3 Outfit Bundle Mix Match is a great choice for parents who want to dress their newborn in cute and affordable clothes.
MIEKISA Baby Girls Summer Backless suspender pants

If you’re looking for a cute and stylish summer outfit for your baby girl, we recommend the MIEKISA Baby Girls Summer Backless suspender pants.
Pros
- Made with a cotton blend for comfort
- Cute leopard print design
- Machine washable for easy cleaning
Cons
- May run small, so be sure to check the size chart before ordering
- Shoulder straps may be difficult to adjust
- Color may be slightly different from the photo
This outfit is well-made and perfect for the summer season. The cotton blend material is soft and comfortable for your baby to wear, and the leopard print design is adorable. Plus, it’s machine washable for easy cleaning.
However, be aware that this outfit may run small, so make sure to check the size chart before ordering. Additionally, some users have reported difficulty adjusting the shoulder straps. Finally, the color may be slightly different from the photo, so keep that in mind when making your purchase.
Overall, we recommend the MIEKISA Baby Girls Summer Backless suspender pants for parents looking for a cute and comfortable summer outfit for their baby girl.
Amazon Aware Unisex Babies’ Cotton Short-Sleeve Side Snap Bodysuit

If you’re looking for a comfortable and eco-friendly bodysuit for your newborn, Amazon Aware Unisex Babies’ Cotton Short-Sleeve Side Snap Bodysuit is a great option.
Pros
- Made with Global Organic Textile Standard (GOTS) certified organic cotton
- Certified carbon neutral by ClimatePartner through the purchase of high-quality carbon credits
- Additional row of snaps at the bottom to grow along with your little one
Cons
- Some reviewers found that the bodysuits shrunk after washing
- The bodysuits have a lot of snaps, which can be overwhelming for some parents
- Some reviewers found that the bodysuits run large
We love that these bodysuits are made with organic cotton and are certified carbon neutral. The additional row of snaps at the bottom is also a great feature that allows the bodysuit to grow with your baby.
That being said, some reviewers found that the bodysuits shrunk after washing and others found that there were too many snaps. Additionally, some reviewers found that the bodysuits run large, so it might be a good idea to size down.
Overall, if you’re looking for an eco-friendly and comfortable bodysuit for your newborn, Amazon Aware Unisex Babies’ Cotton Short-Sleeve Side Snap Bodysuit is definitely worth considering.
Champion Sets Baby Girl Newborn Two Tees and Fleece Pant 3 Piece Set Baby Clothes Oxford Heather Aop Ss/ Lilac Ss/Pink Candy Fleece 0-3 Months

If you’re looking for a comfortable and stylish outfit for your baby girl, Champion Sets Baby Girl Newborn Two Tees and Fleece Pant 3 Piece Set is a great option.
Pros
- Soft and comfortable material
- Stylish design with vibrant colors
- Three-piece set with two short sleeve and one long sleeve tops
Cons
- Pants may run big
- Sizes may be smaller than expected
- Limited color options
We recently purchased this set for our newborn baby girl and we were impressed with the quality of the fabric. It’s a high-quality cotton-poly blend that feels extra soft to the touch. The set includes two short sleeve tops and a long sleeve option, perfect for different occasions and weather conditions.
The design is also stylish, with vibrant colors that look great on our baby girl. We especially love the Oxford Heather Aop Ss, Lilac Ss, and Pink Candy Fleece colors that come in this set. The Champion Heritage Collection celebrates the brand’s DNA, offering signature looks and designs that customers have come to know and love from the brand’s 100+ year history.
One downside is that the pants may run big, so make sure to check the size chart before purchasing. Also, the sizes may be smaller than expected, so it’s important to double-check the sizing before ordering. Additionally, the color options are limited, so you may not find the exact color you’re looking for.
Overall, we highly recommend Champion Sets Baby Girl Newborn Two Tees and Fleece Pant 3 Piece Set for its soft and comfortable material, stylish design, and three-piece set option. It’s a great outfit for baby shower gifts, Mother’s day, Children’s day, birthdays, holidays, outdoor wear, camping, photography, and daily wear.
Mandizy Newborn Baby Girl Clothes Summer Floral Print Knit Sleeveless Romper Ruffle Bloomer Shorts Headband 3Pcs Outfits Pink White 0-3 Months

If you’re looking for a cute and comfortable summer outfit for your baby girl, the Mandizy Newborn Baby Girl Clothes Summer Floral Print Knit Sleeveless Romper is a great option.
Pros
- Soft and comfortable material
- Adorable floral print design
- Suitable for various occasions
Cons
- Sizing may not be accurate
- Some customers may prefer a different color option
- May not be suitable for colder weather
The baby girl jumpsuit and shorts set is made of a cotton blend that is soft and comfortable, breathable, and won’t irritate your baby’s delicate skin. The floral print, spaghetti straps, and casual ruffled shorts and headbands make this outfit perfect for everyday casual wear, outdoor play, baby shower, coming home outfits for baby girl, half birthday outfits, holidays, birthday parties, family gatherings, and photography.
The set is suitable for 0-18 months baby girl, with size options ranging from 0-3 months to 12-18 months. However, some customers have reported that the sizing may not be accurate, so it’s important to refer to the detailed size description before making a purchase. The light khaki and pink color options are cute and versatile, but some customers may prefer a different color option.
Overall, the Mandizy Newborn Baby Girl Clothes Summer Floral Print Knit Sleeveless Romper is a great choice for parents looking for a comfortable and stylish outfit for their baby girl. Just keep in mind that it may not be suitable for colder weather and that sizing may vary.
Disney Minnie Mouse Ariel Baby Girls French Terry Short Overalls T-Shirt and Hat 3 Piece Outfit Set Newborn to Infant 3-6 Months Pink

If you want your little princess to look cute and stylish in her favorite Disney movie and characters, this Disney Minnie Mouse Ariel Baby Girls French Terry Short Overalls T-Shirt and Hat 3 Piece Outfit Set is a great choice.
Pros
- All over print design featuring Ariel, Flounder, and Sebastian
- Soft and durable material that is safe for newborn and infant skin
- Versatile and comfortable fit for both cute and casual wear
Cons
- Limited size range for newborn to infant 3-6 months
- Hat may not stay on for active babies
- Some customers reported sizing issues
We recently tried out this outfit set for our newborn and were impressed with the quality and design. The all over print design featuring Ariel, Flounder, and Sebastian is adorable and perfect for any little girl who loves The Little Mermaid. The soft and durable material is safe for newborn and infant skin, and the versatile and comfortable fit makes it great for both cute and casual wear.
While the limited size range for newborn to infant 3-6 months may be a downside for some, we found that it fit our little one perfectly. However, some customers did report sizing issues, so it may be best to double check the size chart before ordering. Additionally, while the hat is cute and completes the outfit, it may not stay on for active babies.
Overall, we highly recommend this Disney Minnie Mouse Ariel Baby Girls French Terry Short Overalls T-Shirt and Hat 3 Piece Outfit Set for any little girl who loves The Little Mermaid and wants to look cute and stylish.
Buying Guide
When it comes to buying newborn clothing, there are a few important factors to consider to ensure that you are getting the best product for your baby. Here are some key features to look for when shopping for newborn clothing:
Material
Newborns have delicate and sensitive skin, so it is important to choose clothing made from soft and breathable materials. Cotton is a popular choice as it is gentle on the skin and easy to care for. Look for clothing made from organic cotton, as it is free from harmful chemicals and pesticides.
Comfort
Comfort is key when it comes to newborn clothing. Look for clothing that is soft and stretchy, with no rough seams or tags that could irritate your baby’s skin. Consider clothing with adjustable features, such as snaps or elastic waistbands, to ensure a comfortable fit.
Functionality
Newborn clothing should be easy to put on and take off, especially during diaper changes. Look for clothing with snap closures or stretchy necklines to make dressing your baby a breeze. Consider clothing with built-in mittens or footies to keep your baby warm and cozy.
Size
Newborns grow quickly, so it is important to choose clothing that fits well but also allows room for growth. Look for clothing with a size range that includes your baby’s current size and the next size up.
Style
While functionality and comfort are key, style is also important when it comes to newborn clothing. Consider your personal preferences and choose clothing that reflects your style and personality. Look for clothing with fun patterns and colors to add some personality to your baby’s wardrobe.
By considering these factors, you can ensure that you are choosing the best newborn clothing for your baby.